UX isn’t just what’s on the screen. It’s everything behind it. The team workflows. The internal tools. The systems nobody sees. I recently gave a talk for Dublin UX in the Workday offices in Dublin called “*Beyond the Interface – Rethinking UX from the Inside Out*.” I’ve re-recorded myself going through it and you can now watch the full talk along with the write-up which includes all links to guides and talking points explained throughout. In it, I share: • How platform and internal PMs 𝙖𝙧𝙚 designing UX, even if no one calls it that • Real examples of invisible UX friction - from toys to ATMs to headphones • How treating your team like a product can dramatically improve outcomes If you’ve ever been told or felt like UX wasn’t “your job,” I hope this talk helps shift that perspective.